I'm
chris
varey
NICE TO
MEET
YOU.
I'M
chris
I BRIDGE THE GAP BETWEEN STRATEGY & CREATIVITY.
intro
Experienced senior product designer with a top-down business perspective and bottom-up execution expertise. Skilled in crafting innovative physical products for global markets. Adept at bridging industrial design, engineering, and market strategy to create user-centric, commercially viable solutions. Excels at aligning vision, function, and storytelling to bring ideas to life. Passionate about building products that stand out—and succeed. Ready for the next challenge.
01 Hard Skills
Creative Direction
60%
I connect products with users, building strong relationships to drive projects forward. With strong communication and clarity, I guide teams by aligning overarching business goals with design execution to achieve impactful results.
Industrial Design
With extensive experience in industrial design, I have honed my ability to take project briefs from concept to final production efficiently, meeting both deadlines and budget constraints. My track record of delivering high-quality products aligned with company objectives has led to increased responsibilities, including managing teams and overseeing larger-scale projects.
95%
Brand Strategy & Identity Design
65%
With a human-focused approach, I design identities that solve real problems. I develop brand strategies that consider target markets, competition, internal insights, and long-term growth.
2D & 3D Design
80%
Proficient in SolidWorks with expertise in solid modeling, master modeling, and surface modeling. Highly skilled in utilizing advanced techniques to create precise, complex designs. Quick to learn and apply new software, ensuring efficient and effective project execution.
Product Design Direction
Turning a client brief into a product is just the start. Aligning it with the client’s vision, hitting the target market, and keeping costs in check—that’s where I shine. I’m great at organizing teams and staying on track, always delivering products that go beyond expectations.
95%
02 SOFT Skills
Creative Muscle
I believe everything can be improved. By combining my innate creative instinct with strong executional skills, I refine and perfect concepts and products.
95%
Strategic Thinking
From intangible brand identities to physical products, I apply refined strategies and design execution to drive results—such as improving Deconovo’s best-selling product conversion rate, leading to significant profit increases with minimal additional investment.
95%
Problem Solving
90%
I naturally spot problems in everything I encounter, but I use this tendency to drive solutions. In my work, this means diving into the details to fully understand the issue, then developing streamlined, effective solutions that improve products, ideas, or strategies within the given parameters.
Leadership
50%
Effective leadership combines objectivity, big-picture thinking, and attention to detail. I lead with trust, respect, and transparency, ensuring everyone has the tools they need to succeed. I avoid micromanagement, encourage strengths, and welcome input from all.
Adapability
80%
My career has been defined by its international scope, where constant change and the challenge of finding order in chaos became my strength. Adapting quickly, evaluating new circumstances, and delivering results is my instinct. For me, change is the catalyst for opportunity.
Logical Thinking
90%
I am fundamentally a logical thinker, guided by the question, "Can this work optimally?" Reason and common sense drive my choices, leading to my best results. Logic, when paired with empathy, creates the perfect foundation for genuine creativity to flourish.
03 PORTFOLIO
04 EXPERIENCE
2023-PRESENT
SENIOR INDUSTRIAL DESIGNER
JOURNE BRANDS - AUSTRALIA
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Conduct market research and analyze consumer trends to ensure concepts are commercially viable, stylish, and competitively priced.
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Collaborate on product strategy and vision.
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Interpret concept designs into SolidWorks CAD and ensure parts are tool-ready.
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Create and lead concept development.
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Prototype design concepts using mock-ups, 3D printing, and collaboration with the in-house team.
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Collaborate with tooling engineers to move projects into production.
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Monitor product timelines to ensure delivery on schedule and to design and engineering standards.
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Ensure products meet safety, sustainability, and quality standards.
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Mentor junior designers.
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Complete additional tasks as required based on skills and company needs.
2020-2022
PRODUCT DESIGNER
BROWNE CO. - CANADA
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Senior product designer of Retail Design
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Lead designer for brands Donvier, & Cuisipro.
2019-2020
CREATIVE DIRECTOR
​DECONOVO - CHINA
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Oversee all creative departments: Product Design, Web Design, E-Commerce Strategic Design, Photography, & Videography
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Built each creative department from the ground up to increase e-commerce listing conversion rates and result in higher profit per SKU.
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Successfully delivered teams capable of building Amazon listings that increased both brand value and conversion rates, maximizing the usefulness of the marketing departments efforts.
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Created department internal processes to grow a communicative and transparent environment that maximizes productivity and promotes teamwork.
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Fostered personnel to promote a higher creative competency and expand their roles across creative departments resulting in a unified creative direction.
​
2017-2019
DESIGN DIRECTOR
ORANGE BRANDING - CHINA
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Oversaw & lead multiple design teams through Strategic Brand Design, Brand Identity Design, & Product Design projects as Design Director & Lead Designer.
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Trained & developed teams to reach their highest creative potential, run efficiently, and be effective in a team environment to elevate agency professionalism and capabilities.
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Travelled extensively to client headquarters to sell agency services, present designs, co-run design seminars, and close projects as face of company.
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Improved internal communication and procedures to deliver projects to clients in less time and with the highest quality deliverables.
2012-2014
INDUSTRIAL DESIGN MANAGER
DVI LIGHTING​ - CANADA
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Managed Product Design team through over 700 product designs in 2 years.
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Performed target market and competitor analysis to develop strategic approach to yearly design cycle.
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Developed and perfected branded instructional manuals praised by customers and clients.
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Created effective yearly design cycle around research, concept development, 3D modelling, production control, and organized entire department resulting in 300% output.
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Travelled biannually to China for prototyping, QC control, factory inspecting, factory sourcing, parts sourcing, and production control.
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Held sales presentations for VIPs and clients to encourage sales and promote a stronger relationship between company and clients.
2010-2012
INDUSTRIAL DESIGNER
DVI LIGHTING - CANADA
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Designed over 400 products in 2 years.
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Learned new product design skills and honed my design process.
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Travelled biannually to China to oversee production and prototyping process and ensure designs were adhered to. Assisted in production-related problem solving.
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Created product instructional manuals.
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Designed 3D models in SolidWorks for production and enhanced engineering/3D modelling skills.
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Sketched concepts and assisted in making design managers vision’s a reality.
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Developed 3D library and organizational system used by whole department.
CONTACT
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